The Return of Beaver Cleaver to 99X!

He’s back! Actually, given that Beaver was already working for RKO General out west, this was no big deal to do a sohw in NY. But… he sounds even better here than the first appearance a year earlier!

Posted by Steve West | Matt Seinberg, Beaver Cleaver | no comments

Second “Cookin’” Composite – June 1 & 2, 1979

“…This is only a test…. I know your dog is listening!”

This compliments the first “Cookin’ Composite” that we have from ‘78 thanks to Matt at Big Apple Airchecks!

It starts out right where it should, with the Jay Thomas morning show and moves right along through what apparently is a full broadcast day (and then some).

Here’s an aircheck of a station in transition. What had been Top 40 99X is now Top 40 99-XLO, as the station starts to search for new ways to captivate an ever-fragmenting audience, having lost most of the Disco listeners to newly-hatched 92 WKTU and feeling pressure from other stations like rocker 95.5 WPLJ and AC 97 WYNY. Trying to find that niche in mid ‘79 eventually led to an AC version of WXLO called simply FM 99 in October, which turned out to be a ratings disaster. It all came crashing down in 1981 when RKO General decided to take the station Urban to take on crosstown WBLS… at that time ditching the WXLO calls in favor of WRKS and a new name, Kiss-FM.

And so as to confuse you guys even more, here are some interesting facts about that evolution. The Kiss-FM monikker was NOT a creation of Clear Channel Communications (which at that time was a tiny little company in Texas using a different name), rather, the name was taken from BOSTON’S WXKS-FM, Ritchie Balsbaugh’s incredibly successful Disco-turned-CHR Kiss 108. And, three years after the WXLO call letters were tossed to the wind (January 1984), Robin Martin’s Montachusett Broadcasting picked them up for use on his then WFMP 104.5 Fitchburg as part of it’s transition to Worcester, Mass…. where they sit today!

I explained all that just to explain what the 99-XLO jingles and name actually meant to listeners in mid-1979 – more Oldies, more Recurrents, album cuts and a station beginning to lose its way. Still…. it hasn’t changed all that much at this point, as you’ll hear in this long composite and WXLO still sounds incredible with lots of personality and new jingles.

Posted by Steve West | Matt Seinberg | no comments

Beaver Cleaver on 99X – ONE NIGHT ONLY! | June 10, 1978

Hurry, for a limited time Beaver Clearver is on 99x! Well, not really for one night, although that’s what they billed it as. He’d return a year later, almost to the day for a one show encore.

Cleaver was an RKO West Coast jock schooled in the art of talking fast and curt one-liners. Steve ‘Smokin’ Weed couldn’t have done better!

Posted by Steve West | Matt Seinberg | no comments

Big Ron O’Brien on 99x | May 4, 1974

Brand new for Independence Day 2006 is this 45 minute glimpse of “Big” Ron O’Brien’s show from the Spring of ‘74. While this is a reasonably low-quality recording, O’Brien sounds great and very much fits the sound of mid-70s WXLO.

Posted by Steve West | Matt Seinberg, Big Ron O’Brien | no comments

Bobby Rich, the Top 99 of 1978 and New Year’s Eve Party with staff – December 31, 1978

It’s New Year’s in July as we return a classic aircheck to 99x New York!

Now hear here, for your listening pleasure, a hi-fi scoped recording of one of the best New Year’s Eve parties you’ll ever hear (because radio doesn’t care to do them anymore) from all our friends at 99x!

Dual number one songs – yea, guess what group was hotter than a firecracker in ‘78? And no, the number two song WASN’T John Congos – “She’s Gonna Step On You Again”, although the mere mention of that one is downright scary!! Neither is the Number one tune “Pennies For Your Thoughts, although Sue O’Neal probably would have taken the money haha.

This is a positively WONDERFUL aircheck, lots of fun from the jocks we all know and love dearly… and with a forecast of highs in the 40s…. well, it’s COOL fun for a blistering hot Independence Day in America! So… Happy July 4th, and Happy New Year from 99x New York.

Posted by Steve West | Sue O’Neil, Matt Seinberg, Bobby Rich | no comments

Walt Baby Love on 99X | May 17, 1974

Courtesy of Matt Seinberg, who has donated a lot of 99x material to this site, here’s what sounds like Walt Baby Love’s first show on WXLO. Now, while I can’t confirm it, he makes mention of how good it is to be back in the Big Apple. Nonetheless, this aircheck is less than what we’d expect from this legendary jock.

What you hear, is a whole show built around a promo for the ‘99X Game’. Apparently, the way it worked was that listeners would be called by 99x. The winners who were called would win, but those who submitted the person’s name that was called would win double. Actually, that’s a pretty good game I haven’t heard on the air in a while – any you PD’s wanna resurrect it?

The reason I say it’s less than we’d expect to hear from ol’ Baby Love was that this aircheck, recorded way back in ‘74, could sound like any station today – every mic break the jock mentioning a contest or liner. Not what you’d expect for a station built around screaming jocks and a west-coast “Q” format in the RKO chain. But… there are things you DON’T hear today. For instance, when was the last time anyone heard an FM music station play one song, then one commercial and a contest promo? After EVERY record?

Times have sure changed since 1974!

Posted by Steve West | Matt Seinberg, Walt Baby Love | 10 comments

“Cookin’” Composite | December 1978

Wanna know what a typical broadcast day sounded like on 99X? Here’s one. It starts with Bobby Rich in for Al Bandiero – it’s HOT Top 40 99X-FM Style!

A year later, it would all be over. This was obviously the climax of New York’s first FM success story.

For you closet disco freaks, there’s plenty on this aircheck!

Posted by Steve West | Sue O’Neil, Matt Seinberg, Bobby Rich | no comments

Full Day Composite – 1974

Just discovered in a box of tapes that Matt at Big Apple Airchecks sent me about 4 years ago…. Here’s an entire broadcast day including Jay Thomas, Dick Sloan, Steve “Smokin’” Weed, Paulie and MORE!

All the jocks you remember most, from the station that did it’s best to emulate the REST of RKO General – 99x!

Posted by Steve West | Steve “Smokin” Weed, Matt Seinberg, Lee Douglas, Jay Thomas, Paulie, Mike Wade | no comments

Glenn Morgan | March 1, 1978

Here’s another great aircheck courtesy of our good friend Matt at Big Apple Airchecks! From early ‘78, the disco sounds of 99X. There’s even a few commercials from night guy Al Bandiero here.

Morgan is one of the more subdued jocks on the air during this period, but still, the station is hot and giving WABC a serious run for it’s money.

* Listen! – CLICK HERE!

Posted by Steve West | Matt Seinberg, Glenn Morgan | no comments

Mike Wade on FM 99 | June 6, 1980

Here’s Mike Wade playing Oldies on his weekend show. WXLO, by this time is no longer a hot Top 40 station, having flipped to AC in the fall of ‘79. What a difference between this and other airchecks on this site! It was the beginning of the end, as WXLO would be gone within a year in favor of Urban WRKS.

While this is scoped, I’ve left the commercials in. Thanks to Matt of Big Apple Airchecks for this New Year’s gift!

Click HERE to Listen!

Posted by Steve West | Matt Seinberg, Mike Wade | 2 comments

Paulie’s Last Show | August 13, 1977

Brand new, courtesy of Matt Seinberg, here’s Paulie doing her final show on 99X from August of ‘77.

Click HERE to Listen!

Posted by Steve West | Matt Seinberg, Paulie | one comment

Jay Thomas with special guest Steve Martin | September 28, 1977 (43:40)

Back to 1977 now, to the Jay Thomas morning show, with Charlie Steiner news and special guest Steve Martin.

As always, your comments are invited by clicking the below link.

Posted by Steve West | Matt Seinberg, Jay Thomas, Steve Martin | one comment

Special Appearance: Elton John AKA “EJ the DJ” with Lee Douglas | 1974 (1:02:22) Scoped

In 1974, 99X welcomed a special guest DJ – Elton John. Apparently EJ the DJ was in the habit of appearing at various radio stations to do this. His lifelong ambition? Perhaps.

This is an absolutely hilarious aircheck. The jock on duty, Lee Douglas, does his best to maintain control – but once Sir Elton John arrives, things quickly disintegrate into one liners about drag queens and other … well you just have to consider the source.

It’s ‘clean’ radio by today’s standards, but the innuendos were VERY edgy for their day. And one wonders why folks like Steve “Smokin’ Weed populated the WXLO studios in the mid-70s. The ‘alphabet’ station had serious competition!

Click HERE to Listen!

Posted by Steve West | Elton John, Matt Seinberg, Lee Douglas | 4 comments